The library
Marketing know-how for life on the water.
Guides, answers and a glossary for marine and outdoor businesses. Quick to read, and useful the same day.
Start with a subject
Pick a subject, from search to conservation.
Leads & inquiries
Website chat, fast replies, lead follow-up and knowing which calls came from where.
Open →Film & photography
Planning shoots, drone work, 3D tours and build films that keep paying off all year.
Open →Creators
Working with creators: picking the right ones, setting rates and keeping sponsored posts upfront.
Open →Google & reviews
Your Google Business Profile, getting more reviews, answering them well and keeping your details right.
Open →Six shelves
Find what you need, fast.
Use it
Tools
The free visibility check: eight checks on your website and business, results sent to you.
Browse →Featured
Start here.
Field report · The free check
The eight things the free visibility check looks at.
Search, AI answers, booking, voice search, social, your business details, site speed and reviews. Send us your website, and we’ll send you a report that’s yours to keep.
How the free check works
Send us your website, company name, your name and email.
That’s all we need.
We run eight checks on your website and business.
You get the results.
Next on the library
Coming soon to the library.
New guides on the way.
Search
How to show up in Google’s AI answers
Search
The free visibility check, step by step
Google & reviews
Why your name, address and phone need to match everywhere
Reviews
How to get a review after every job, trip or haul-out
Websites & design
Why your product details belong on the page, not in a PDF
Creators
Working with creators: rates, reusing their posts and sponsored labels
Conservation
Partnering with a conservation group: where to start
Film & photography
Planning a photo and film day that fills a year of content